Tiziano Wine

Background

Tiziano, named after the acclaimed 16th century Venetian painter Tiziano Vecellio, has been recognized by respected wine writers and publications worldwide. With prior branding and a website that recalled the Renaissance, Tiziano desired to update the look and feel of their website to reflect a rebrand and new marketing efforts.

Goal

Create an entirely new website for Tiziano that would increase time spent on site, encourage exploration and learning, and provide brand engagement for users.

Strategy

IMI Vegas started with an in-depth discovery of Tiziano’s target demographic in order to best understand the path for graphics and design. The design and development phase was a highly collaborative process where revisions and additions were made with high involvement from the client.

Tiziano Wine

Results

Here’s what Stephanie Frohock, Director of Marketing for Tiziano Wines, had to say about IMI Vegas:

“We did extensive research on agencies and felt IMI Vegas was it! They were willing to work with my budget and very short timeline. They exceeded my expectations and met deadlines. Because of IMI Vegas we were able to develop a fresh and modern website that is engaging for consumers! I would highly recommend them and will use them again on any future websites!” 

*IMI Vegas also manages SEO and graphic design for Tiziano Wine.